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Selecting a Hair Color

Choosing the right wig color can be a challenge. If you've never worn a wig before, our large selection of color codes can be overwhelming. Please remember that we are here to help. Our online color swatches are intended as a general guideline only. Due to individual monitor settings and lighting conditions, actual wig colors can vary from what you see on your screen. For this reason, we do not recommend choosing your color based on hair swatches alone. This video will walk you through 5 different ways to effectively select your hair color.



Through years of experience, we have found that our customers are much happier when they utilize one or more of the following 5 options.

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Send Us a Hair Swatch

Send us a hair swatch and let us choose the best possible color match for you. This is the very best way to ensure that you will receive a color you are happy with. Our cosmetologist, with years of experience in wigs and hair color, will personally select the best possible match for you.

Instructions for Hair Swatches: 

When you place your online order, select "Sending Hair Swatch" for your color selection. Send us your hair swatch via regular mail with your order number. We will hold your order until we receive the hair swatch and contact you to discuss your options.

Preparing Your Hair Swatch:

Cut a section that is at least 1.25" long by 1/4" across. (If you can spare a little more, it will make our job easier). *Make sure that your hair swatch is taken from the section of your hair that you wish to match. Tape your hair swatch to a plain, unlined white sheet of paper. Write your name, phone number, email address and order number along with the wig style(s) you are ordering.  

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Mail to: Headcovers Unlimited, Attn. Wig Consultant, 214 S. Iowa Avenue, League City, TX 77573

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Send Us A Picture

When you select a color from the drop down menu (as you are adding your wig to the shopping cart), select "Sending Picture" for the color option. We will help you choose the best color based on the picture. This step can be done alone but if you can also send a hair swatch, this is even better. Because our experts do spend a great deal of time assisting our customers in their selections, we do ask that you pre-order your wig to receive your free consultation.


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If you are matching your own hair color, it is best to include more than one photograph of yourself taken under different lighting conditions for comparison. If you prefer a color other than your own, you can send us a photo of your favorite celebrity, a photo of a model in your favorite fashion magazine, or even a photo of a friend or relative. We will contact you when we receive your photo(s) and we will work with you until you are comfortable with our recommendations. Photos can be emailed if you prefer. Please call us for instructions on where to send the photographs.

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Cross Reference To Your Current Wig Color

If you are an experienced wig wearer, you can provide us with the color and brand that you are currently wearing. We will cross match that color to any other brand we carry. For example, if you know you are wearing color 8 by Jon Renau, we can offer a comparable color in the Raquel Welch wig that you have selected.


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To choose this option, select "Cross Reference" from the color options when you add your wig to your shopping cart. Our cosmetologist will contact you to discuss your options and help you choose a suitable color.

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Phone Consultation

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When adding the wig style of your choice to your shopping cart, select "Consultation Requested" from the drop down color menu. Our cosmetologist will contact you to discuss your options. When selecting this option, it is helpful if you give us the following information: 


A detailed description of what you want.What color intensity did you have in mind? (Do you want a light brown, a medium brown, or a dark brown?) Do you want a color with ashy undertones, golden undertones, or reddish undertones? Do you want a frosted look, a highlighted look, or a monotone look?

Frame of Reference

Browse through our on-line catalog. Without considering style, find wigs with colors that appeal to you. Jot down the wig styles that had colors you liked. This will give us a common frame of reference from which we can work with you.


Our licensed cosmetologist can usually guide you in selecting a color you are pleased with. Please keep in mind, however, that color can be very subjective. What one person considers dark brown, for example, may be medium brown to another. This is why we ask that you select photos of colors from our website that you like. It helps to have a common frame of reference.

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Buy a Color Ring


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We don't encourage this method because color rings are expensive and it is difficult for a novice to envision what it will look like based on a small hair sample. In addition, color rings range from $34 - 75 per ring, depending on the wig manufacturer. In the time it takes to receive the color ring in the mail, you could have sent in a hair swatch or a picture, without paying for a nonreturnable color ring you may never use again.


In our experience, our customers are usually happier when they let our experienced professionals choose their color for them. If you would still like to order a color ring, please call us at 1-800-264-HATS and we will be happy to assist you in ordering the proper ring.

© 2014-2020, Headcovers Unlimited, Inc. All Rights Reserved.We encourage and welcome direct links to this page, but please do not redistribute, copy, alter or create derivative works from our content without express written permission. 

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